MUNDANE MYSTERIES: Why Are Most Jeans Blue?

MUNDANE MYSTERIES: Why Are Most Jeans Blue?

When Keith Urban sang “Blue Ain’t Your Color”, he clearly wasn’t talking about jeans. Other fashion styles may come & go, but nothing in the garment industry has remained as consistently popular as blue jeans, with their standard features of metal rivets, tiny pockets, and, of course, the blue denim (hence, the name “blue jeans”).…