Warning. Minor lanuage and very silly.
When I am not on the air, I spend most of my day working with the WFRE sales team* so I have first hand experience with a sponsored idea falling apart. For most people you have deal with it and live with getting egg on your face.
Colbert got stuck with a no show lemons and made comedy lemonaid.
*WFRE SALES IS HIRING! COME WORK FOR WFRE!